Together, we go far.

Partnerships for progress.

Amplify impact.

Together, we go far. Or, as Helen Keller aptly noted, “Alone we can do so little. Together, we can do so much.”

This is the power of partnering.

Of course, we’ve long known that teamwork makes the dream work. The same holds true when organizations team up.

Organizational (B2B) partnerships are a powerful way to…

add know-how,
expand reach,
augment staffing,
elevate brand,
drive growth, and
get more for your money…..

Simply put, productive partnerships amplify impact. They’re a win-win strategy where the partners advance compatible goals and enjoy mutual benefits.

Partnerships show up in many forms.

Two businesses partner to bundle complimentary services expanding their individual reach, while each provides added value to their customers.

An admired non-profit partners with a communications firm. The non-profit gains social media expertise and staffing, and the firm receives positive PR and valuable exposure.

Two organizations partner to address the needs of an underserved community. One brings the needed service and the other brings the trusted delivery channels they’ve built. Both achieve their goals. Together.

Win-win.

Whether a joint venture, strategic alliance, or non-profit/corporate partnership, partnering is an impact accelerant.

Together, we go far.

But…. before we get carried away with the promise of partnerships, let’s come back to earth for a little real-talk, shall we?

Not all partnerships work out. In fact, Harvard Business Review reports that an astounding 60-70% of partnerships fail. Gulp.

Even the best-intentioned partnerships can end up costing you time, money, and your last nerve. They can feel like a giant game of trial and error.

No one has time (or resources) for that.

Well, hello there.

I’m Tracey Blustein, and I’m on a mission to help organizations partner better…

…in a way that’s more profitable, more predictable, and serves as an accelerant, not a drag.

I’ve seen partnerships that make all the difference. And I’ve seen partnerships that were on a glide-path to nowhere.

But good news: Partnering isn’t a gamble when you know how to play.

That’s where I come in. I’ve gathered the intel on partnering over the course of my 30+-year career helping organizations reach their goals. I can show you the keys to hit the ground running and get the most from partnerships. I can steer you clear of the pitfalls and guide you in setting you up for a worthwhile partnership.

I’ve created a simple framework to take the guesswork out of successful partnerships, and offer these partnership services…

at your service

Partner Assessment

Determine exactly how partnerships can make a strategic, real-life difference for your organization.
Partner Identification

Find the right match.
Partner Agreement

Set the conditions for mutual success.
Partner implementation

Get to work (together).
Partner Review & Development

Build a lasting relationship of trust that delivers.

You’ve got options.

You can go full-service or à la carte depending on your aims.

Maybe your hands are full and adding partnerships feels like a bridge to far. I can step in with end-to-end partnership services. No more putting it off.

Or maybe you want help with a few partnership elements. We’ll design the right service package calibrated to your needs.

Curious if partnership services could advance your work? Let’s schedule a brief call to find out.

I’d like to learn more